View Our Services
Check out our comprehensive range of services and latest case studies showcasing exceptional results in traffic growth, user engagement, and enquiries. Connect with our expert team to craft the ideal strategy tailored to your goals.
Let's Talk
Digital Marketing
Development
Lead Generation
Consultancy
Content & Creative
Custom Configurators
Take your business to new heights with custom configurators tailored to you and your business. Convert your customers, your way, with a range of bespoke dynamic lead forms.
Talk to an Expert Today About Your Project

Product Configurators for Lead Generation
Custom Configurators empower customers to tailor products according to their preferences, providing them with a highly interactive and engaging experience. This tool allows users to visualise various options – such as colours, materials, sizes, or features – while configuring a product in real-time. By offering this degree of customisation, you can meet the specific demands of your customers, leading to higher conversion rates and customer loyalty.
In addition to enhancing the customer experience, Product Configurators provide invaluable insights into consumer preferences and behaviour. By analysing the choices customers make during the configuration process, you can better understand which features or options are most popular, enabling more informed product development and marketing decisions. Furthermore, ICAAL’s lead generation tools seamlessly integrate with our CRM, ensuring a smooth transition from design through to sale.
Product Visualisers
Product Visualisers bring products to life by allowing your customers to see how a product will look or function in a real-world context. By providing an interactive and visual experience, customers can view products from different angles, change colours, and explore various features – whatever the specification of your digital tool needs to be.
From a business perspective, Product Visualisers also provide significant marketing and sales advantages. They increase customer engagement on your website, leading to longer browsing times and more interaction with your product range. Additionally, the data collected from customer interactions with the visualiser can help you refine your product offerings based on what features or configurations attract the most interest.
Dynamic Lead Forms
Dynamic Lead Forms offer an intuitive and personalised way for potential customers to interact with your business. These forms adapt in real time based on user responses, ensuring that each prospect only fills out fields relevant to their needs. This not only reduces the friction associated with lengthy, generic forms but also improves the quality of the data you receive.
Another key benefit of Dynamic Lead Forms is their ability to integrate with the ICAAL CRM, making lead management efficient and effective. This not only speeds up the sales process but also enhances your marketing strategies by allowing you to build detailed customer profiles. With this data, you can personalise future communications throughout the funnel, ensuring every lead receives the most relevant content and offers, thereby improving overall engagement and boosting your conversion rates.
Examples of our Custom Configurators

Multi-Award Winning
Digital Agency

5x NFA Finalists

NFA 2023 Winners

3x G Award Finalists

SME500 2024 Winners

5x Three Best Rated
Web Design Winners

6x Three Best Rated
Best Business Winners

2x Prestige Awards
2024 Winners

2x Web Excellence
2024 Winners

Business Awards UK
Winners 2024


An Agency You Can Trust
Sandra Berg
Quickslide


An Agency You Can Trust
Gary Gleeson
VBH


An Agency You Can Trust
Tom Butler
FENSA, Glass and Glazing Federation


An Agency You Can Trust
Alex Hewitt
Ultraframe Conservatories


An Agency You Can Trust
Scott Foster
Rocal & Endurance Doors


An Agency You Can Trust
Hugh Ross
The Fair Trade Furniture Company


An Agency You Can Trust
Julien Piper
Omega Windows, Doors & Conservatories


An Agency You Can Trust
Jeneen Thomsen
Southampton Hospital Charity


An Agency You Can Trust
Tony Swift
Indigo Digiprint


An Agency You Can Trust
Chris Lodge
The Conservatory Village

An Agency You Can Trust
Kit Fanner
On Location Events


An Agency You Can Trust
Daryl Cowan
DC Employment Solicitors


An Agency You Can Trust
Sue Davenport
Liniar


An Agency You Can Trust
Carol Hearn
Deceuninck Ltd.
More Services We Offer
Email Marketing
Email marketing is one of the most effective strategies for driving traffic and sales. We can help you data harvest to build a strong email list, create custom templates and send business winning emails.
Read MoreGraphic Design
We don't just paint pretty pictures, our experienced graphic designers ensure that we present your value proposition and brand identity clearly, consistently and effectively in every graphic asset we produce.
Read MoreLead Generation
We generate qualified sales leads across a range of vertical markets including home improvements, renewable energies and financial services. E-Marketing, Telemarketing, online conversions; we do it all.
Read MoreCopywriting
Content is king! Our expert and highly qualified copywriting team create quality unique content designed to rank highly online, sell your brand and ultimately influence customers to buy your products and services.
Read MoreConsultancy
Our highly qualified and experienced Internet consultants provide superb consultancy and strategic advice across a range of marketing services, designed to grow your business and give you a return on investment.
Read MoreSEO
We rank your website in the major search engines for researched key terms relevant to your target market. We also analyse the way visitors behave on your site in order to improve conversions and usability.
Read MoreSocial Media
Posting, liking, sharing, tweeting - put simply we love social! From automated Social Media campaigns to cleverly devised social strategies aligned within your marketing mix, we will make your brand go viral.
Read MoreBrand Identity
We will build your business a brand and create you a powerful identity. From logo design to brand guidelines, we offer a full branding service designed to enhance your organisation's image and online reputation.
Read MoreWordPress
WordPress is the most powerful and widely used CMS in the world. As WordPress experts, we will custom build you a beautiful WordPress website designed to rank highly in the major search engines.
Read MoreEmail Marketing
Email marketing is one of the most effective strategies for driving traffic and sales. We can help you data harvest to build a strong email list, create custom templates and send business winning emails.
Read MoreGraphic Design
We don't just paint pretty pictures, our experienced graphic designers ensure that we present your value proposition and brand identity clearly, consistently and effectively in every graphic asset we produce.
Read MoreLead Generation
We generate qualified sales leads across a range of vertical markets including home improvements, renewable energies and financial services. E-Marketing, Telemarketing, online conversions; we do it all.
Read MoreCopywriting
Content is king! Our expert and highly qualified copywriting team create quality unique content designed to rank highly online, sell your brand and ultimately influence customers to buy your products and services.
Read MoreConsultancy
Our highly qualified and experienced Internet consultants provide superb consultancy and strategic advice across a range of marketing services, designed to grow your business and give you a return on investment.
Read MoreSEO
We rank your website in the major search engines for researched key terms relevant to your target market. We also analyse the way visitors behave on your site in order to improve conversions and usability.
Read MoreSocial Media
Posting, liking, sharing, tweeting - put simply we love social! From automated Social Media campaigns to cleverly devised social strategies aligned within your marketing mix, we will make your brand go viral.
Read MoreBrand Identity
We will build your business a brand and create you a powerful identity. From logo design to brand guidelines, we offer a full branding service designed to enhance your organisation's image and online reputation.
Read MoreWordPress
WordPress is the most powerful and widely used CMS in the world. As WordPress experts, we will custom build you a beautiful WordPress website designed to rank highly in the major search engines.
Read MoreEmail Marketing
Email marketing is one of the most effective strategies for driving traffic and sales. We can help you data harvest to build a strong email list, create custom templates and send business winning emails.
Read MoreGraphic Design
We don't just paint pretty pictures, our experienced graphic designers ensure that we present your value proposition and brand identity clearly, consistently and effectively in every graphic asset we produce.
Read MoreLead Generation
We generate qualified sales leads across a range of vertical markets including home improvements, renewable energies and financial services. E-Marketing, Telemarketing, online conversions; we do it all.
Read MoreCopywriting
Content is king! Our expert and highly qualified copywriting team create quality unique content designed to rank highly online, sell your brand and ultimately influence customers to buy your products and services.
Read MoreLet's Talk
Get Directions to Our Offices
Chosen by Industry Leaders






















































