The Star Hotel & Restaurant Website Project

A Website Refresh

The Star Hotel approached ICAAL with the vision of having a stunning new bespoke website built that would help improve their online presence and the overall customer experience. As one of the city’s oldest buildings, The Star Hotel & Restaurant needed a site that reflected their core values and was equally stunning in design, while also providing a seamless service for potential guests.

ICAAL were able to achieve this thanks to a fantastic client relationship with The Star Hotel and visits to the business itself. We were able to fully encapsulate The Star Hotel’s period charm with an eye-catching new website, accompanied by an innovative VR tour, engaging promotional video and a stunning new photo gallery. This will help support their brand into the future.

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Key Features

Eye-Catching Bespoke Website Design

Integration of Off-Site Booking Management System

Virtual Reality Tour Embedded onto Website

Optimised for Mobile and Other Portable Devices

Promotional Video Integrated Throughout Site

SEO-Friendly Content for Enhanced Search Engine Performance

Built-In CTA’s To Encourage Sales and Boost Leads

A Message from The Star Hotel & Restaurant

"We approached ICAAL in late 2018 for a website rebuild and are thrilled with the result. They were polite and courteous at all times and guided us through the process in a professional manner. In addition to a stunning new site, they also produced a new promotional video and virtual reality tour for us. With this, our new site perfectly reflects our core values while enhancing the customer's on-site experience."

Virtual Reality Tour

To further enhance the customer’s experience when viewing the site, The Star Hotel opted for ICAAL’s fantastic virtual reality tour service. Our skilled team were able to visit the client’s business, using the latest technology to produce a stunning VR tour of one of The Star Hotel’s exquisite twin rooms. This was then integrated onto two pages on the website, including the main home page.

With this, potential guests will have their hotel-booking experience revolutionised, as they will be able to get an authentic insight into where they would spend the night at The Star Hotel, without the concern of any gimmicky camera tricks. By embedding this tour onto the both the home page and its own specific webpage, ICAAL can ensure that this VR tour has the maximum effect possible. You can explore the VR tour below!

Promotional Video

ICAAL’s graphic design team was able to work with The Star Hotel to produce a stunning promotional video which was embedded onto the home page and its own individual webpage. This helps the customers get a better feel for the business, accompanying the SEO-friendly content which has been integrated throughout the landing page and the About page.

Blending crisp, high-definition footage with eye-catching focus pulls, ICAAL was able to create a stunning promotional video that is compatible and fast-loading on any device. By increasing the time each customer will spend the respective webpage, The Star Hotel could also benefit from an improved search engine standing. You can take a better look at the promotional video below.

ICAAL are able to offer services that can benefit your site in more ways than one. If you’re interested in any of our services, including PPC and SEO retainers, leave your details on our online form below and we’ll get back to you!